Sunday, March 4, 2012

Daniels' dramatic touch builds The WB.

When Susanne Daniels joined the WB Television Network as head of prime time series four years ago, she expected duties similar to those of her previous job as director of comedy development at Fox Broadcasting: listening to plenty of pitches from directors and writers eager to see their shows on the new network. She was wrong.

"It didn't take me more than a few days to realize that [the telephone] wasn't going to ring," Daniels says. "I had to start calling and acting as if I were a buyer and trying to convince both agents and studios to bring projects here." Eventually, her hard work paid off; she convinced Hollywood talent to create the shows that have put the network on the map, including Buffy, the Vampire Slayer, Dawson's Creek and this year's …

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